Burberry Du Juan Fashion Scott Schuman
Burberry: Art of the Trench12:03 PM
Photos courtesy of Burberry Burberry's signature piece is, hands down, the trench coat. Made in England using time-proven manufacturi...
Photos courtesy of Burberry
Burberry's signature piece is, hands down, the trench coat. Made in England using time-proven manufacturing methods, the trench coat is classic, genderless and functional whose design and aesthetic remains timeless for both womenswear and menswear.
As part of a global celebration of the site, Burberry has hosted Art of the Trench events in Chicago, Brazil, India and recently in Shanghai and Paris. Further events are planned in Kiev and Istanbul later this year.
The site is a celebration of the iconic Burberry trench coat and the people who wear it, inviting site users to submit their own trench portraits from around the world to feature on the site. Since launching in November 2009, with a series of portraits by The Sartorialist's Scott Schuman, ArtoftheTrench.com has had over 22 million page views from users in over 200 countries. Participants include Du Juan, Vicki Zhao, jewellery designer Lee Il Jung, designer Park Song, tattoo artist Novo, DJ Lee Min Ju, visual artist Kwun Chul Hwa, Jeon Do Yeon, Yu Ah In, Soo Young from Girls Generation, Yoon Eun Hye, Lee Hyo Ri, Hwang Jung Min, Lee Jung Jae, Zion T, Irene, Primary, Kim Bo Hyun, Yiu, Jang Ki Ha, and Han Jae Rim.